The Berger Project

The web today

Posted in Technology, Video, Web by Adam on May 8th, 2008

Great video about the evolution of the web, information, and more. And done in a cool way.

Found here

Stuff _____ people like

Posted in My Thoughts, Pop Culture, Web by Adam on March 30th, 2008

If you haven’t caught wind of this new blog trend, then you must continue reading.

It all started with “Stuff White People Like” — a rather brilliant idea for a blog/site, if you ask me. The site’s about us page explains the site as follows:

This is a scientific approach to highlight and explain stuff white people like. They are pretty predictable.

Not only well though out and verbose (or not), it surely possesses stopping power — almost as much as Overheard in __. As you can expect, the site has caused quite a stir online and offline, with the site gaining free PR from tons of outlets (now including myself). Now there have been a bunch of copycats as well as bloggers listing potential expansions to the idea. (more…)

Micro-blogging

Posted in Announcements, Web by Adam on November 10th, 2007

Pownce

So this whole blog thing has not gotten off to a good start. I am going to withhold from promising to write more and leave it with, I hope to blog more.

Luckily (maybe), as I was the last blogger to blog, I am the last web 2.0 (I use that term lightly) enthusiast to get on Pownce and Twitter. You can check me out at http://pownce.com/AdamBerger/

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“Dirty is Life, Live a Little”

Posted in Professional, Unilever, Web by Adam on September 16th, 2007

Axe The World’s Dirtiest Film LogoIt has been a hell of a long time since I last wrote. There is a whole bunch I want to get down, but for now this is it…

I am currently in LA getting ready to launch my first marketing campaign for Unilever/Axe, “The World’s Dirtiest Film”. I will do a whole bunch of self promotion here and other places, but for now here are a few one-liners to wet your pallet.

  • Dirty is life, live a little
  • The cleaner you are, the dirtier you can get / The dirtier you are, the cleaner you can get
  • So dirty you’ll beg for a shower

More to come including a TV spot, appearances on Jimmy Kimmel Live, a college tour, PR, Facebook, and our celebrity David Spade.

Check it out…