The Berger Project » Web

The web today

Adam — Thu, 08 May 2008 13:02:25 +0000

Great video about the evolution of the web, information, and more. And done in a cool way.

Stuff _____ people like

Adam — Sun, 30 Mar 2008 18:37:15 +0000

If you haven’t caught wind of this new blog trend, then you must continue reading.

It all started with “Stuff White People Like” — a rather brilliant idea for a blog/site, if you ask me. The site’s about us page explains the site as follows:

This is a scientific approach to highlight and explain stuff white people like. They are pretty predictable.

Not only well though out and verbose (or not), it surely possesses stopping power — almost as much as Overheard in __. As you can expect, the site has caused quite a stir online and offline, with the site gaining free PR from tons of outlets (now including myself). Now there have been a bunch of copycats as well as bloggers listing potential expansions to the idea.

Here are some sites/posts I could find playing off this idea:

Here are some ideas from ThunkDifferent on where this may lead to:

Stuff People Like

Stuff Americans like

Stuff Suburbanites like

Stuff Democrats like

Stuff Republicans like

Stuff Ralph Nadar likely likes

Stuff people in this mail catalogue probably like

Stuff my boss likes

Stuff people at my high school like

Stuff people at ___ university like

Stuff other people can’t like

Stuff WASPS like

Stuff fat people like

Stuff people shopping at office max like (haha, just there!)

Stuff progressive fill-in-the-blank-religion like

Stuff PC Yuppies like

Stuff the person next to me at the coffee shop likes

So the question lies, is this cool, proper, and ok? Or is it raciest, wrong, and inappropriate?

Micro-blogging

Adam — Sat, 10 Nov 2007 22:21:16 +0000

So this whole blog thing has not gotten off to a good start. I am going to withhold from promising to write more and leave it with, I hope to blog more.

Luckily (maybe), as I was the last blogger to blog, I am the last web 2.0 (I use that term lightly) enthusiast to get on Pownce and Twitter. You can check me out at http://pownce.com/AdamBerger/

“Dirty is Life, Live a Little”

Adam — Mon, 17 Sep 2007 01:18:42 +0000

It has been a hell of a long time since I last wrote. There is a whole bunch I want to get down, but for now this is it…

I am currently in LA getting ready to launch my first marketing campaign for Unilever/Axe, “The World’s Dirtiest Film”. I will do a whole bunch of self promotion here and other places, but for now here are a few one-liners to wet your pallet.

Dirty is life, live a little
The cleaner you are, the dirtier you can get / The dirtier you are, the cleaner you can get
So dirty you’ll beg for a shower

More to come including a TV spot, appearances on Jimmy Kimmel Live, a college tour, PR, Facebook, and our celebrity David Spade.

Check it out…

Why didn’t I twitter

Adam — Thu, 12 Apr 2007 20:38:27 +0000

There has been more than a ton of talk about twitter, the micro-blogging phenomenon that blew up at SxSW. So with all this hype and buzz about the end of blogging, why would I choose now to start a blog instead of opt to go with twitter?

To be honest I can’t really answer that question. I have a twitter account but I just haven’t fallen in love with it (aka become obsessed with it) like I am to Facebook, Gmail, Farecast, etc. From what I hear, twitter gets exciting when you have a large social network on the site as well.

I will continue to use my account, and given that I am getting into blogging mode (personal, not the other) maybe I will take more of a stab at it. If you are on twitter please feel free to add me (AdamB).